Step One Automotive Group Empowers Lives Through Smarter and Easier Ways of Accessing Mobility

The Mission of the Company is to leverage technology to disrupt the local automotive retail business. Step One Automotive Group invests in its teams, empowering them to serve. The goal is to leave a lasting legacy in the local communities, achieve excellence in execution, and add value to the customer experience.

Step One Automotive Group is representing 14 premier brands in the automotive industry with 13 locations in the South Eastern United States. The company employs more than 500 passionate employees selling 10,000 cars and servicing the needs of over 40,000 customers.

Discover Our Commitment to You First Hand When You Join Us at Subaru Fort Walton Beach!


At Subaru Fort Walton Beach, we're committed to helping drivers from around Fort Walton Beach and beyond find the perfect vehicle. Our team cares about providing exemplary customer service. We want our customers from around Crestview to be able to sit back, relax and feel right at home.

Here at Subaru Fort Walton, powered by Step One Automotive, we've been serving the community of Fort Walton for years!  Our dedication to customer satisfaction extends from customers in Destin, Navarre, Foley, Pensacola, and surrounding areas. We offer an extensive selection of new and used Subarus! Whether you're looking for a swift commute to work in one of our premium Subarus or a spacious Subaru SUV for road trips, we'll make sure to find the perfect vehicle to match your lifestyle and budget. Make sure to check out our new Subaru specials as well as our used cars specials to find the best deals around Florida.

Our Subaru Fort Walton staff is excited to help you from start to finish. We understand the car buying process can be daunting, which is why our experienced sales team is excited to assist you when deciding which ride is the right fit for you. Our expert Finance Department will be able to find the best option for you when it comes to leasing, buying, or trading your vehicle in. Before stopping by, be sure to apply for financing online and to check out our credit assistance programs! Once you find the Subaru car of your dreams, know we care about the health and longevity of your new ride. Our Subaru Service Department is full of factory-trained technicians ready to handle any repair you may need in the future! Schedule your service appointment online today!

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world. We also understand many heroes make positive impacts and go unrecognized, so we started our HUG A HERO program. Remember not all heroes wear capes and Subaru Fort Walton Beach invites you to nominate the worthy local hero of your choice. Then, once all the entries have been collected, a public drawing will take place at our store. The winner of the drawing will be awarded $1,500 and a thank you for all they do for the community.

Another way we show appreciation is by being an eco-friendly retailer. The environment is an important matter for us and our customers. The Subaru Eco-Friendly Retailer Program demonstrates the core values of Subaru as a company and a brand by positively impacting our community and its local environment. We do recycling, water conservation, and much more! Let us know if we can help you or if you'd like to be a part of any one of our programs.

Our Subaru dealership offers a delivery service when you buy your car from home. As you know, vehicles today are very sophisticated. Many of our customers develop more questions after they have the car for a few weeks. To make sure you're familiar with these features and to personalize them according to your needs, Subaru created the Love-Encore visit. You'll have a one-on-one appointment at Subaru Fort Walton Beach with a Subaru Star Delivery Specialist who will answer any questions you have and help you explore and customize your vehicle's systems. Also, receive a gas card anytime you have a car delivered.

Phone, Address & Hours

Subaru Ft. Walton Beach

916 Beal Parkway
Directions Ft Walton Beach, FL 32547

  • Sales: 850-737-2861
  • Service: (850) 737-2863
  • Parts: (850) 280-6200

Hours

  • Monday 9:00am - 8:00pm
  • Tuesday 9:00am - 7:00pm
  • Wednesday 9:00am - 7:00pm
  • Thursday 9:00am - 7:00pm
  • Friday 9:00am - 8:00pm
  • Saturday 9:00am - 6:00pm
  • Sunday Closed

Contact Our Staff


Dealership Contact Info:
Subaru Ft. Walton Beach
916 Beal Parkway
Ft Walton Beach, FL 32547
850-737-2861
Dealership: Directions

Make an Inquiry